Flat iron brand

Features, advantages

Price (February, March 2015)

Where to buy?

Rusk Str8 (United States)

Some models for professionals, ceramic or ceramic tourmaline or ceramic titanium plates, far-infrared heat, natural ions, 25 temperature settings, for all hair types, maximum temperature 450F. Sol-Gel technology for smooth glide, CTC technology for even heat from hair roots to ends.

40-260 USD

Folica.com

Amazon.com

Ebay.com

Revlon (United States)

Ceramic tourmaline or ceramic or titanium plates, ionic, 25-30 temperature settings. Heats up in 30-60 seconds, heat sensors for constant heat, precise temperature control, auto shut-off after 60 minutes. Maximum temperature 400F. Some models with nano diamond surface. Two tone design. Some models with ultra narrow plates to get closer to the roots.

10-36 USD

Target.com

Ebay.com

walmart.com

walgreens.com

amazon.com

homedepot.com

Rowenta (Germany)

3D-straight technology (vertical and horizontal straightening), heats up in 30 seconds, with integrated heating comb teeth. Floating titanium, tourmaline ceramic plates, infrared rays, ionic generator, temperature 260-450F, digital LCD screen, 3 temperature settings, sleep mode after 60 minutes.

150-180 USD

Ulta.com

Amazon.com

tradesecrets.ca

Sedu (United States)

Ceramic tourmaline floating or ceramic, ultra smooth plates with curved edges and Diamond technology for durability, ultra leightweight, slim, ergonomic design, 6 temperature settings, temperature 170-450F, heats up in 15-25 seconds, anti-slip edges. Beautiful colors (yellow). Allure beauty expert award 2013. Some models are compact, for traveling.

70-250 USD

bedbathandbeyond.com

folica.com

ulta.com

amazon.com

ebay.com

birchbox.com

Solia (United States)

Ceramic/tourmaline ion flat irons with far-infrared heat, more negative ions, temperature 140-450F for all hair types, constant and even heat with autosense technology. Some models can be used on damp hair (wet to dry). Dynamic alignment system for better contact between hair and plates. For all hair styles. Some models for short hair (mini styles with slim plates). Some models with diamond coated floating plates and adjustable temperature control, automatic shut-off after 30 minutes.

40-90 USD

Folica.com

Amazon.com

Ebay.com

Silver Bullet (Australia)

For various hair types and hair styles (curling, waving, straightening. Ceramic tourmaline or titanium floating, friction free plates, far infrared rays. Some models for Keratin and permanent treatment. Variable heat settings, temperature to 445F. Advanced surround heat technology for longer results. Some models for thick, medium hair.

54-180 USD

hairhousewarehouse.com.au

ry.com.au

sydneysalonsupplies.com.au

glamaco.com.au

hair2go.com.au

ebay.com.au

Sarah Potempa (United States) styling iron

Innovative, professional, for all hairstyles, automatic shut-off after 45 minutes, minimal damage to hair, Touch-Sense technology (reducing heat, memory function), digital clock, tourmaline ceramic floating or bio-conductive titanium plates, ergonomic, sleek, lightweight design, negative ions, heats up in 17 seconds to 450F. Some models are mini, suitable for for a purse, cordless (rechargeable battery), for touch-ups straightening. Celebrities’ red carpet favourite tool. White, silver, pink colors, multiple heat settings.

35-230 USD

sarahpotempa.com

ulta.com

amazon.com

shop.nordstrom.com

beauty.com

target.com

urbanoutfitters.com

Tony&Guy (United Kingdom)

Professional styling tools, ceramic-tourmaline curved, floating plates, multiple temperature settings, temperature 170-410(450)F, far infrared heat, ionic, cool touch tips. Some models are mini, heats up in 30 seconds.

40-190 USD

Target.com

Amazon.com

shoptoniguy.com

hairmeetwardrobe.us

walmart.com

homedepot.com

T3 Micro (United States): SinglePass, Luminous flat iron

Most awarded beauty brand (best flat iron 2009 and 2011 by Allure magazine). Revolutionizing, smart, high-tech, computerized styling irons. Tourmaline SinglePass technology and Advanced digital heating system: fast warming up, consistent temperature, even heat, less damage for hair. Tourmaline-ceramic plates, more negative ions, infrared energy, lightweight, for various styles, ergonomic handle, wider plates. Special models for styling hard-to-manage hair. With microchip brain to adjust temperature in real-time. Curved, fixed plates. Temperature to 450F. Automatic shut off after 60 minutes, 5 heat settings.

50-290 USD

Amazon.com

Ulta.com

sephora.com

ebay.com

folica.com

TS-2: Millennium, Detailer, Veloce, Hybrid

Nano titanium, smooth or tourmaline ceramic plates, programmable LCD temperature control for absolute precision, heats up in 30 seconds, auto shut off after 60 minute, negative ions, far infrared temperature. Ergonomic, light design, for various hairstyles and hair types. Temperature to 450F for keratin/Brazilian procedures. Suitable even for African American hair. Used by celebrities (Victoria Beckham). Some models are mini and wet-to-dry.

14-123 USD

Amazon.com

btypros.com

newvobeauty.com

ebay.com

naturallycurly.com

TRESemme (United States)

Tourmaline-ceramic or ceramic plates, 3 temperature settings, maximum temperature 430F.

23-30 USD

Amazon.com

besthairstraightenereviews.com

shopmyexchange.com

target.com

walmart.com

Trevor Sorbie (United Kingdom)  

High power salon straightener, Keratin and Argan, ceramic floating plates, 5 temperature settings for various hair types, heats up in 15 seconds, auto shut-off after 59 minutes. Temperature range 176-455F.

75 USD

boots.com

amazon.co.uk

Valera (Switzerland): Swiss’X

5 times ceramic tourmaline, floating plates, cool tips, ergonomic design, heats up in 20 seconds. Some models with brush (natural bristles), digital display, electronic temperature regulation, with ions generator, maximum temperature 450F, constant temperature, automatic shut off after 60 minutes, color care, suitable for Keratin treatments. Suitable for curling and straightening. Black color.

90-180 USD

Amazon.com

Folica.com

beautytools.com

pro-clipper.com

naturallycurly.com

fashambeauty.com

bestclippers.com

ebay.com

beansbeauty.com

beautyproz.com

Vidal Sassoon (VS Sassoon) Procter & Gamble (United States): Helen of Troy

Sleek, extra long, tourmaline ceramic plates. Some models perfect for long hair. Heats up in 30 seconds. LED touch control digital temperature adjustment. Maximum temperature 400F. Some models are energy efficient to save up to 35% energy usage. Ecostyle (partly made of reused plastic), cool tips, 25 temperature settings. Some models with outer mirror, vibrating plates.

17-54 USD

Ebay.com

homedepot.com

beachaudio.com

icuracao.com

sears.com

studica.com

rakuten.com

beachaudio.com

Xtava (United States): ADAGIO, DOLCE

Professional ceramic tourmaline ionic flat irons, temperature settings 200-445F, heats up in 45 seconds, auto shut off after 30 minutes, ergonomic, unique artistic designs. New efficient infrared technology, wider plates, LCD display, microprocessor, ionic, travel friendly.

35-37 USD

Amazon.com

xtava.com